The zeal that is driving this trend is as much a pushback against the forces of a consumerist culture as it is about saving money, with scorn for manipulation mixed in with tips for changing habits.
source https://www.seattletimes.com/business/what-does-it-take-to-quit-shopping-mute-delete-and-unsubscribe/?utm_source=RSS&utm_medium=Referral&utm_campaign=RSS_technology
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