Retailers are turning to augmented reality, the filtering technology popularized by Snapchat, to add a real-world feel to online shopping and to try to ease some of the frustrations of not being able to try on items before buying.
source https://www.seattletimes.com/business/technology/does-the-shoe-fit-try-it-on-with-augmented-reality/?utm_source=RSS&utm_medium=Referral&utm_campaign=RSS_technology
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