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Wednesday, May 13, 2020

Why open a store? Chinese merchants go livestreaming instead


HONG KONG (AP) — At the height of China’s coronavirus outbreak, the skincare-products maker Forest Cabin closed more than half of its 300 stores across the nation as shoppers stayed home. With sales plunging, founder Sun Laichun decided it was time to reach his customers more directly. “We knew it was time for us to […]

source https://www.seattletimes.com/business/why-open-a-store-chinese-merchants-go-livestreaming-instead/?utm_source=RSS&utm_medium=Referral&utm_campaign=RSS_technology

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